This is the standing evidence sheet for Alphabet (GOOGL): the yardsticks BullScope computes from official SEC filings and market prices. It refreshes whenever a new edition of our research is published, and it is impersonal by design, every reader sees the same page. Nothing here is investment advice; it is the evidence, organized.
The price tag: what buyers pay per dollar of profit
Today the market pays about $34.6 for each $1 of Alphabet’s annual profit (a price-to-earnings ratio of 34.6). Across its own past decade the typical price tag was 27.9, which puts today at roughly the 75th percentile of the company’s own history.
The tape: what the stock itself has done
- Last price: $362.43 · 10% below its 52-week high
- Past 6 months: +6.7% · past 12 months: +85.8%
- Day-to-day temperament: jumpy (annualized volatility 32%)
The filed record: straight from the annual reports
| Fiscal year | Revenue | Growth | Operating margin | EPS |
|---|---|---|---|---|
| FY2021 | $257.6B | +41.2% | 30.6% | $112.2 |
| FY2022 | $282.8B | +9.8% | 26.5% | $4.56 |
| FY2023 | $307.4B | +8.7% | 27.4% | $5.8 |
| FY2024 | $350.0B | +13.9% | 32.1% | $8.04 |
| FY2025 | $402.8B | +15.1% | 32.0% | $10.81 |
The road ahead: filed results vs published expectations
| FY2023A | FY2024A | FY2025A | FY2026E | FY2027E | |
|---|---|---|---|---|---|
| Net sales ($B) | 307.4 | 350.0 | 402.8 | 448 to 465 | 495 to 540 |
| Net sales growth (%) | +8.7 | +13.9 | +15.1 | 11 to 15 | 11 to 16 |
| Operating margin (%) | 27.4 | 32.1 | 32.0 | 30.5 to 33.5 | 30.5 to 34.5 |
| Diluted EPS ($) | 5.80 | 8.04 | 10.81 | 11.50 to 13.00 | 12.00 to 15.50 |
Columns marked A are actual filed results; E columns are the published consensus ranges the current price is being weighed against.
The four gauges: from the latest edition
BullScope coverage of Alphabet
Read the full report on Alphabet in the BullScope Terminal → It opens with this company loaded.
Edition date: 2026-07-24. This page updates when a new edition is published. Sources: SEC EDGAR filings, Nasdaq prices; computed by BullScope’s published methodology.
